Maestría en Gerencia de Empresas Sociales para la Innovación Social y el Desarrollo Local (tesis)

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  • Publicación
    Puentes que conectan lo común. Gestión de las relaciones con comunidades y estrategias para potenciar el impacto social en Comfama
    (Universidad EAFIT, 2026-03-09) Restrepo Quiroz, Laura María; Irurita Muñoz, María Isabel
  • Publicación
    Sostenibilidad integral en empresas sociales y conscientes de bienestar
    (Universidad EAFIT, 2026-03-03) Trilleras Triana, Paula Milena; Irurita, María Isabel
  • Publicación
    Diseño de un observatorio ciudadano ambiental, con enfoque de gobernanza participativa para fortalecer la gestión integral de residuos sólidos en el municipio de Tauramena, Casanare
    (Universidad EAFIT, 2026-03-02) Parra Leguízamo, Neyla; Álvarez Vanegas, Alejandro; N/A
    This project addresses the structural weaknesses in integrated solid waste management in the municipality of Tauramena, Casanare, Colombia. Despite the existence of a formal waste collection system, low recovery rates (approximately 22%), the presence of 12 critical dumping sites, limited environmental awareness, and weak interinstitutional coordination reveal deficiencies in environmental governance. The central problem lies in the absence of a participatory mechanism capable of articulating stakeholders, generating reliable local data, and promoting shared responsibility in waste management. A qualitative research design with an exploratory-descriptive scope was adopted to understand social dynamics, perceptions, and institutional conditions influencing waste management practices. Data were collected through semi-structured interviews with key actors, including public officials, community leaders, recyclers, waste generators, and representatives from the education sector. Direct field observation and a comparative analysis of eight national and international environmental observatories complemented the study. Thematic content analysis and methodological triangulation were applied to ensure validity and contextual understanding. The main outcome of the research is the design of the Participatory Citizen Environmental Observatory of Tauramena (OCAPTA), conceived as a governance tool integrating an organizational structure, an environmental indicator system, community monitoring nodes, information flows, and phased implementation strategies. The proposal aims to strengthen transparency, citizen participation, environmental education, and evidence-based public decision-making, contributing to sustainable territorial management aligned with the Sustainable Development Goals.
  • Publicación
    Diseño de un laboratotio de alfabetización microempresarial desde el enfoque de desarrollo local
    (Universidad EAFIT, 2026-02-04) Martín Medina, Nubia Leonor; Avendaño Fernández, Eduardo; Ocensa - Alcaldía de Monterrey - EAFIT
    This research answers the question: ¿How to design a business literacy laboratory, anchored in local experiences, that strengthens the decision-making of microentrepreneurs in Monterrey (Casanare)? An applied qualitative study (single case, participatory action research) was developed with eight microentrepreneurs, integrating semi-structured interviews, participant observation, and co-creation workshops. The transcripts were processed in IRaMuTeQ using similarity analysis, descending hierarchical classification (Reinert), and factorial correspondence analysis, complemented by triangulation of sources. The findings reveal decisions made under high uncertainty, recurrent dependence on accounting advice, and tensions between immediate liquidity and professionalization. In addition, formalization and digitization (electronic invoicing, taxes, and banking) reconfigure routines and are modulated by attitudinal factors (fear, discipline, perseverance). As a result, the “Raíces y Estrategia Living Laboratory” was co-designed, with micro-challenges, a toolbox, and digital/community mediation aimed at continuous improvement, replicable and evaluable in future implementations.
  • Publicación
    Propuesta para la nueva sede de la Fundación con Cora : Casa con Cora
    (Universidad EAFIT, 2026-03-09) Bueno Marín, Valentina; Montoya Bernal, María Alexandra
  • Publicación
    Claves para formular una empresa social para la formación de talento humano para el sector hotelero de Cusco, Perú
    (Universidad EAFIT, 2026-02) Bocángel Villena, Felicia; Botero Mora, Ana María
    This study analyzes the potential of a social enterprise as a response to the deficit of human talent with comprehensive and relevant training, to work in the hotel microenterprises of Cusco, Peru, a situation that affects hotel staff and business performance. From a qualitative approach, the research seeks to identify key factors for the formulation of a social enterprise oriented to the formation of human talent in hospitality for local microenterprises, with the purpose of strengthening the social economy and contributing to local development. The analysis is framed within the principles of the solidarity economy and integrates the literature review on social enterprise, tourism, hospitality and microenterprises, along with the examination of the national and local context in employment, education and hotel training. Also, surveys of hotel workers and microentrepreneurs were applied to know their working conditions, training needs and professional development expectations. The results -which highlight the need for training programs in hospitality that are practical and adjusted to the demands of workers and microenterprises- were used for the initial design of training programs. On the other hand, the formulation of the social enterprise was based on models of social innovation, in which strategic alliances are a central element. In this sense, formulation promotes the articulation between the public sector, private sector, third sector and educational institutions.
  • Publicación
    Diseño participativo de un manual comunitario para el fortalecimiento de capacidades y control de la cadena de valor forestal para las mujeres afrocolombianas en el Darién chocoano
    (Universidad EAFIT, 2026-02-13) Victoria Quejada, Brenda Paola; Vélez Zapata, Sara
    This research design develops a Community Visual Manual for Forest Traceability and Legality with a gender focus for Afro-Colombian communities in the Darién region of Chocó. The study employs a qualitative participatory action research methodology and participatory design with women leaders from Riosucio, Carmen del Darién, and Nuevo Belén de Bajirá. The main outcome is a technical tool based on ancestral iconography that democratizes access to forestry regulations and strengthens women's territorial governance. The study concludes that women's technical empowerment is crucial for environmental sustainability and the professionalization of the forestry value chain under the principles of social management. Using a qualitative approach and a case study framework, the methodology integrated co-creation with women leaders from the municipalities of Riosucio, Carmen del Darién, and Nuevo Belén de Bajirá. The main outcome was the design of a visual tool that uses ancestral iconography—such as machete marks and rula symbols—to democratize access to forestry legality. It is concluded that the technical empowerment of women not only professionalizes the value chain in contrast to the traditional male role, but is also crucial for environmental sustainability. By leading traceability and natural regeneration processes (respecting the "parent trees"), women ensure the sustainability of forest resources and the economic autonomy of their territories. This intervention demonstrates that, through Social Management, it is possible to transform ancestral knowledge into tools of technical power and territorial governance.
  • Publicación
    Ruta de sostenibilidad para la Corporación Mangle desde el análisis de sus capacidades organizacional
    (Universidad EAFIT, 2025) Tobón Londoño, Lina Marcela; Podestá Correa, María Paola
  • Publicación
    Entre oro y raíces : la vida comunitaria ante los efectos de la minería en la vereda San Antonio del municipio de Zaragoza –Antioquia
    (Universidad EAFIT, 2026) Castellanos Gamboa, Nancy Carolina; Roa Moreno, María Zully; Vélez Zapata, Sara
    This research seeks to highlight how the ancestral exploitation of gold in the village of San Antonio in the municipality of Zaragoza clearly demonstrates the various social and cultural problems in the region. These problems have historically plunged the region into a latent paradox. On the one hand, artisanal mining is the main source of income for families in Zaragoza who live among gold every day, as both a source of wealth and an ancestral tradition. On the other hand, communities are faced with a lack of genuine recognition and guarantees of their rights. This master's thesis calls for the creation of processes for the genuine recognition of the ancestral mining practices of the region's inhabitants, which would largely guarantee that their lives are lived within the bounds of legality and crime, given that historically, nearly 90% of the population relies on mining as their main source of livelihood. The state's inability to territorialize public mining policy paints a bleak picture for the community of San Antonio.
  • Publicación
    Percepciones y expectativas sociales frente al soborno en empresas de una alianza anticorrupción : un enfoque de normas sociales e innovación social
    (Universidad EAFIT, 2026) Mogollón Marín, Angélica; Palau Vasco, Jesús Alexander
    The prevention of bribery in the private sector has gained increasing relevance in corporate integrity agendas, particularly in contexts where interactions with public sector actors create complex ethical risk scenarios. Traditionally, organizational efforts have prioritized approaches centered on regulatory compliance, the strengthening of internal controls, and the adoption of regulatory frameworks. However, these instruments become limited when individual decisions are mediated by collective dynamics, shared perceptions, and social expectations that shape what is considered acceptable, expected, or tolerated within specific organizational and sectoral environments. From this perspective, understanding bribery solely as an individual deviation or as a problem of formal incentives limits the possibility of intervening in a structural manner. Contributions from social norms theory have broadened this understanding by situating ethical behavior at the intersection of personal beliefs, expectations about what others do (empirical expectations), and perceptions of what others approve or disapprove of (normative expectations). This approach recognizes that decisions do not occur in a vacuum but rather within social frameworks where conformity, reputation, hierarchy, and contextual pressures influence action. Consequently, efforts to strengthen organizational integrity require diagnostic approaches that go beyond declarative commitments and explore the social structures that sustain—or weaken—ethical behavior. Within this framework, social innovation applied to the business environment opens opportunities to design more comprehensive cultural change strategies. This implies not only identifying compliance gaps but also understanding behavioral patterns, zones of normative ambiguity, and tensions between individual moral judgment and perceived social expectations. Diagnosing these dynamics helps guide interventions that act upon the social mechanisms that reproduce practices, fostering environments in which integrity is also supported by shared consensus and aligned expectations. This study was conducted with private sector companies participating in an anti-corruption business alliance, whose sectors maintain frequent interaction with public sector entities. In line with the defined scope, the analysis focused on the sectors represented within the alliance, preserving the confidentiality of the organizations and avoiding their individual identification. This delimitation made it possible to explore sectoral patterns from a situated diagnostic perspective, without intending to generalize findings to the broader business universe. The general objective of the study was to map and understand behavioral patterns associated with bribery prevention—customs, descriptive norms, and social expectations—that influence decision-making processes among private sector actors interacting with the public sector, through an instrument based on vignettes and counterfactual scenarios. Specifically, the study aimed to: identify empirical and normative expectations that may condition ethical decisions; explore their potential effect on declared behavioral preferences; analyze variations according to the type of social pressure—prescriptive, proscriptive, or hierarchical—and the business sector; and examine the relationship between social expectations and the declared preference to act ethically, in order to identify social mechanisms that reinforce or weaken organizational integrity. Methodologically, the study employed vignettes and counterfactual scenarios as its central diagnostic tool, allowing the observation of judgments and declared preferences in simulated situations involving bribery risk. This approach made it possible to approximate social dimensions of behavior that rarely emerge through direct questioning, by placing participants in contextualized dilemmas where formal rules, social pressures, and practical considerations interact. Finally, given its exploratory and diagnostic scope, the analysis was not intended to determine the existence of consolidated social norms in a strict sense. Instead, it prioritized mapping shared perceptions and social expectations as signals regarding the strength, ambiguity, or fragmentation of normative references surrounding bribery prevention. These findings provide input for the formulation of recommendations aimed at cultural change, the strengthening of organizational integrity, and the design of social innovation strategies within the companies participating in the alliance.
  • Publicación
    Abastecimiento sostenible y responsable en Cenit – transporte y logística de hidrocarburos
    (Universidad EAFIT, 2025) Ocampo Gardeazabal, Carlos Andrés; Téllez Falla, Diego Fernando
  • Publicación
    Guía para convertirse en una empresa social : caso de estudio de la Fundación Internacional María Luisa de Moreno (FIMLM)
    (Universidad EAFIT, 2025) Jara Sánchez, Laura Valentina; Valencia Trujillo, Gilberto
  • Publicación
    María La Curandera
    (Universidad EAFIT, 2025) Agudelo Montoya, María Alejandra; Irurita Muñoz, María Isabel
  • Publicación
    Análisis de los factores que contribuyen y limitan los avances del programa de emprendimiento “Incuval Ventures” que gestiona la universidad nacional Hermilio Valdizán, durante los años 2021-2023, en la región Huánuco
    (Universidad EAFIT, 2025) Jara Álvarez, Maira Melisa; Pardavé Dávila, Karen Nardy; Cuicapusa Galarza, Magaly Magdalena; Eslava Gómez, Adolfo; Torres Hidalgo, Carlos
    This research presents an analysis of the Incuval Ventures entrepreneurship program, managed by the Universidad Nacional Hermilio Valdizán in the Huánuco region of Peru. The study focuses on identifying the factors that contribute to and limit the program's progress between 2021 and 2023, with the aim of proposing improvements for its management and sustainability. The research addresses the issues of informality and the low level of entrepreneurship in Huánuco, two factors that negatively impact the region's economic and social development. Incuval Ventures emerges as an initiative to promote business formalization and the development of sustainable ventures, contributing to improving the quality of life for the population. A mixed methodological approach is used, combining quantitative data (surveys of 49 entrepreneurs) and qualitative data (interviews, focus groups, and document review). This combination of methods allows for a comprehensive view of the program's management, participants' perceptions, and the achievements made. The thesis explores the implementation of the program, including participation and inclusion strategies, achievements obtained, and sustainability strategies, evaluating the perceptions of entrepreneurs and university authorities. Finally, the applied proposal aims to strengthen the acceleration phase of ventures toward the formation of BIC (Benefit and Collective Interest) companies. This strategy seeks to consolidate the sustainability of the ventures and align their goals with the principles of triple impact: economic, social, and environmental. It is expected that this proposal will contribute to the development of formalized businesses that generate a positive impact in the Huánuco region.
  • Publicación
    Factores desde la gestión de la política y la población que influyen positiva o negativamente para que sigan consumiendo los productos contaminados del río Huepetuhe, región Madre de Dios en el periodo 2019 al 2021
    (Universidad EAFIT, 2025) León Rosales, Julio Eduardo; Eslava Gómez, Adolfo
    This work aims to identify the factors from the management of the policy and the population that positively or negatively influence so that the population of Huepetuhe continues to consume the contaminated products from the Huepetuhe River located in the Madre de Dios region to propose recommendations that make it possible to promote the right to health of the population. The methodology used in this research is based on concordance for the achievement of the objectives of the research, adopting the qualitative strategy and the form of research is the case study; in view of the fact that it is about understanding the customs related to the food intake of the inhabitants of the district of Huepetuhe; and the actions of public managers related to the management public of these territories. The methodological strategy applied for the collection of information is mixed and includes the questionnaire as the main instrument for collecting information from households; focus group applied to a group of parents to discuss and capture the perception related to the research variables; the semi-structured interview based on the conversation mainly with public managers and the documentary review. The main findings show that the population maintains its eating habits based on a subsistence economy taking advantage of the natural resources found in the forest, the river and developing activities of hunting, fishing to meet their food needs and as a source of income generation, through the commercialization of these products with families and in markets. The family economy of Huepetuhe is based on subsistence from the collection and extraction of natural resources for their use, and the local population observes that mining activity is a source potential economic income that would alleviate their family economy. Research shows us that the development of prevention and health promotion for the population is absent at the preventive levels; and in cases of needing the healing of Some ailment, the rural population resorts to wise people, showing their attitude and willingness to stay in good condition, a fact that is constituted for indigenous communities or native peoples in a demand to the State for the fulfillment of the right to health. The findings show that the management of regional health policy and territorial articulation show a weak intervention for the realization of preventive communication actions for the health of the population, even when they are related to the Minamata Convention, which is a commitment to compliance at the country level. Finally, he considered that the management of regional health policies needs to be decentralized and implement prevention and health promotion services in budget programs and projects for territorial articulation; Taking into consideration the right to health of families, their cultural rights in the sustainable use of natural resources and integrity so that these populations carry a dignified life.
  • Publicación
    Digitalización y cultura indígena : estrategias para visibilizar la gobernanza y preservar el Festival de la Cultura Wauu
    (Universidad EAFIT, 2025) Mejía Martínez, Dolka Vicenta; Ortiz Rodríguez, Catalina Isabel
    The Wayuu Culture Festival, declared a National Cultural Heritage in Colombia, has been an emblematic event that has played a crucial role in preserving the cultural identity and traditions of the Wayuu people. This event has served as an act of resistance and a space to strengthen the autonomy of this indigenous community. However, since 2018, its suspension has created a significant void, affecting the transmission of traditions and social cohesion in the region. Factors such as lack of funding, security issues, and adverse climatic conditions have contributed to its interruption. This research aimed to analyze the impact of the festival’s suspension on the Wayuu community, evaluating its social and cultural effects. Additionally, it explores the role of digitalization as a tool to revitalize and ensure the sustainability of the event, with the objective of strengthening the preservation, promotion, and visibility of Wayuu traditions in a global context. Through documentary analysis and interviews focusing on the festival editions from the 20th to the 30th, a growing concern was identified regarding the future of Wayuu culture and the need for a digital solution to reactivate the festival, adapting to contemporary challenges. This study intends to propose viable digital strategies for the festival’s reactivation, contributing to the preservation of its cultural heritage and the strengthening of its autonomy.
  • Publicación
    Factores de permanencia estudiantil en programas de pregrado : análisis del programa “Beca Talento” de la Fundación Fondecor
    (Universidad EAFIT, 2025) Banoy Ferreira, Claudia Ligia; Montes Gutiérrez, Isabel Cristina
    This study analyzes how the Beca Talento program of the Fundación Fondecor has either supported or limited the factors that influence the university retention of young students from the department of La Guajira. Using a qualitative approach, the research involved an in-depth analysis of the experiences of 27 scholarship recipients through semi-structured interviews and open-ended survey responses. The collected data was processed using a coding system within Atlas.ti software. The findings were organized into five analytical components: psycho-affective, socio-contextual, academic, institutional, and coping and self-regulation. The study identified both positive and negative factors influencing persistence in higher education, including family and community support, socioeconomic conditions, academic trajectories, the presence or absence of institutional support, and individual coping and emotional self-regulation strategies. The results highlight the scholarship’s role not only as financial aid but also as a mechanism for social transformation. The study concludes that the program significantly contributes to building sustainable life projects in contexts of high vulnerability, although it must be strengthened in areas such as psychosocial and institutional support. This research offers tools for designing more inclusive and sustainable educational policies in regions facing structural challenges.
  • Publicación
    Análisis de los factores de éxito y limitantes de la gestión en implementación del Fondo de Estímulo al Desempeño y Logro de Resultados Sociales (FED) en el marco del Desarrollo Infantil Temprano (DIT) en la región Pasco periodo 2019 – 2020
    (Universidad EAFIT, 2025) Gaspar Ramírez, Sahory; Paulino, Yerry Fabián; Saenz Barreto, Jennifer Kathy; Maldonado Villavicencio, Luis Alberto; Eslava Gómez, Adolfo
    The following research is aimed to analyze the case study of the contributing and limiting factors from the Fondo de Estímulo al Desempeño y Logro de Resultados Sociales (FED based on its Spanish acronym) with focus on Early Childhood Development in Pasco region during 2019-2020. Likewise, the institutional and interinstitutional coordination was examined, the beneficiaries’ opinion was considering and the community participation to propose improvement recommendations of this designed-financial incentive at regional governments. The methodological strategy utilized for this research is explanatory. Document review Semi structured and structured interviews, focus groups and life stories were the research instruments. The main findings of FED management are, the successful coordination for the operating activities in the planning process, the FED technical team who manages, creates, and assess the developing of management engagement, coverage targets and conditions. Conversely, the most relevant bottleneck was founded in the absent of human resources trained for do their job due to the political party shift in Pasco. Additionally, the public officials make mistakes becoming a barrier for achieving an efficient management. There is a complete institutional and interinstitutional coordination, which every public institution from different areas participates obtaining great social results. However, there is no evidence of NGO participation nor corporates from the private sector involved in this governance process. Referring to the beneficiaries, expectant mothers and parents show high levels of approval; meanwhile, some of them show disagreement because they believe the supply of services do not meet the high-quality standards. According to the participation of the locals, the Health Communitarian Agents (ACS based on its Spanish acronym), Communitarian Educational Promoters (PEC based on its Spanish acronym) and the Communal Organization for Sanitation Services (JASS based on its Spanish acronym) in Pasco region show engagement with their communities because they believe not only is good for their families, but also, they understand their involvement is important for the local development. To conclude, the management and the coordination should be aligned to bring high-quality services that not only benefit certain group of people under the Early Childhood Development frame, but also for the entire population due to the services are public with allpurpose features. In the same way, the management should count with contingencystrategic planning to mitigate the pandemic havoc to not restrain the planned activities. As future social mangers, we believe that the improvement for the managerial process is not only count with a national management engagements o coverage target, but it is necessary to adapt them according to each region of our country, to obtain more positive results for comprehensive human development, begins in the early childhood and continues with the general population.
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