Maestría en Gerencia de Proyectos (Tesis)
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Publicación Diagnóstico de la madurez del PMO del Metro de Medellín(Universidad EAFIT, 2025-11-05) Muñoz Salazar, Carlos Andrés; Tobar Guinand, José MauricioThis study diagnoses the project management maturity level of the Metro de Medellín’s Project Management Office (PMO) using the SAM-OPM3® model (188-item questionnaire) applied to multiple organizational stakeholders and consolidated in 1,502 responses. Maturity was analyzed across PMBOK® knowledge areas, process groups, and improvement stages (SMCI). The global result indicates intermediate maturity (55.9%). Strengths include Procurement (85.2%), Risk (67.7%), and Integration (65.1%), while Quality (24.0%) and Resources (26.6%) are critical gaps. By process group, performance is high in Closing (78.1%) and Monitoring and Controlling (62.2%), with lags in Initiating (43.8%) and Executing (47.3%). In SMCI, Standardize (71.7%) and Improve (61.7%) exceed the average, whereas Measure (34.8%) emerges as the main bottleneck for analytical control and evidence-based improvement. Based on these findings, the study recommends strengthening a Controlling-type PMO, emphasizing: (i) institutionalizing baselines and both strategic and operational KPIs; (ii) completing and enforcing the methodology—especially in Quality and Resource Management; (iii) consolidating portfolio dashboards and initiation stage-gates; and (iv) closing the lessons-learned–to–improvement loop. The study provides a prioritized roadmap to enhance predictability, the value delivered by projects, and alignment with the organization’s strategic objectives.Publicación Estudio de prefactibilidad para la creación de un modelo de franquicia gimnasio momentum con modalidad 24 horas / 7 días(Universidad EAFIT, 2025-11-06) Echeverry Hernández, Juan Sebastián; Vásquez Galvis, Paula Andrea; Diez Benjumea, Jhon MiguelThis pre-feasibility study assesses the viability of a 24/7 gym franchise business model in the city of Armenia, with potential expansion throughout the Coffee Region. The research adopts a comprehensive approach that examines opportunities, risks, and key project guidelines through sectoral, market, technical, administrative, financial, and risk studies. The study integrates the Logical Framework Methodology (LFM) and the UNIDO methodology. The LFM supports strategic planning by clearly defining the problem, objectives, and expected outcomes, while the UNIDO methodology provides a structured framework for investment analysis and evaluation of growth opportunities, potential threats, and operational challenges. The goal is to provide a solid foundation for decision-making regarding the feasibility and profitability of the proposed business model, ensuring a reliable and well-informed basis for its potential implementation.Publicación Medellín Music Lab : análisis de prefactibilidad para el fortalecimiento del ecosistema musical en la ciudad(Universidad EAFIT, 2025-11-04) Gil Sánchez, Sofía; Gómez Salazar, Elkin ArcesioThis study analyzes the feasibility of the Medellín Music Lab as a strategy to strengthen Medellín’s music ecosystem and contribute to the development of the local creative economy. The research adopts an applied and analytical approach, based on the Logical Framework Methodology and a mixed research design that combines qualitative and quantitative tools to assess the project’s technical, economic, and social feasibility. Through a sectoral and contextual diagnosis, the study identifies opportunities for developing sustainable cultural initiatives that integrate training, innovation, and institutional collaboration. It includes market, organizational, financial, risk management, and sustainability analyses, providing a comprehensive evaluation of the proposal. The results show that Medellín Music Lab addresses the needs of the city’s music ecosystem and aligns with public policies on creative economy, emerging as a replicable model of cultural management focused on well-being, productivity, and territorial competitiveness. In summary, this research provides a methodological and strategic framework for designing high-impact cultural projects in urban contexts.Publicación Estudio de prefactibilidad para la creación de una plataforma educativa digital dirigida a la economía plateada en Colombia(Universidad EAFIT, 2025) Leal Maldonado, Camilo Andrés; Bernal Camacho, Ximena; Guerrero Latorre, Jorge HarleyIn the 21st century, Colombia is experiencing an increase in the elderly population, a phenomenon that is transforming demographic, economic, political, and social structures. However, this population segment still faces barriers to accessing training, capacity building, and technological appropriation opportunities to undertake and create business models capable of meeting their needs. Given this scenario, this paper will conduct a pre-feasibility study for the creation of an educational platform targeting the silver economy in Colombia, using the UNIDO methodology. It will analyze the sociodemographic environment, market segmentation, technical and administrative specifications of the educational platform, as well as a legal, risk, and financial analysis that will allow us to assess the viability of the project.Publicación Estudio de prefactibilidad para la creación de un Centro de Desarrollo Tecnológico (CDT) en salud ubicado en Antioquia para una empresa del sector salud(Universidad EAFIT, 2025) Jaramillo Gómez, Carolina; Restrepo Rodríguez, Duván; Gómez Salazar, Elkin ArcesioPublicación Estudio de prefactibilidad de inclusión de un producto amigable con el medio ambiente como sustituto del mercurio empleado para el beneficio de oro en comunidades mineras del municipio de Amalfi en el Nordeste antioqueño(Universidad EAFIT, 2025) Bedoya Ríos, Daniel; Agudelo Rendón, Duván; Diez Benjumea, Jhon MiguelPublicación Análisis de madurez y diseño de una Oficina de Gestión de Proyectos (PMO) para la empresa de construcción Casa Roca S.A.S.(Universidad EAFIT, 2025) Tamayo Marín, David Eduardo; Villamil Carrasquilla, Leonardo; Gómez Salazar, Elkin ArcesioThe country housing and luxury apartment construction sector in Medellín faces challenges such as lack of standardization, poor planning and inefficient execution, which generates cost overruns, delays and decreased quality, effects on customer satisfaction and profitability. Construction House Roca S.A.S. seeks to improve its project management by implementing a Project Management Office (PMO). The objective of this research is to design a PMO based on PMI standards and previous studies, analyzing success cases in the region. a mixed approach is used with interviews, surveys and documentary analysis to identify gaps and propose an adapted PMO. The expected results include greater efficiency, cost reduction, predictability in execution and improvement in customer satisfaction, strengthening the company's competitiveness in Medellín.Publicación Diseño de oficina de gerencia de proyectos (PMO) para la Constructora Molino Viejo S.A.S(Universidad EAFIT, 2025) Barrientos Montoya, Luisa María; Montoya Estrada, Mateo; Henao Arango, María CeciliaThis thesis develops a comprehensive analysis of project management within Constructora Molino Viejo S.A.S., focusing on the design and proposal of a Project Management Office (PMO) as a mechanism to strengthen internal efficiency and standardize management processes. Throughout the document, theoretical foundations related to project management, organizational structure, maturity models, corporate culture, and strategic alignment between projects, programs, and portfolios are discussed. The research presents the application of the P3M3® model as a diagnostic framework to evaluate the organizational maturity level of the company, considering variables such as benefits management, risk management, resource management, stakeholder management, and methodological practices. Based on data collected through surveys administered to employees and clients, the findings reveal strengths in financial management, client communication, and strategic alignment, along with weaknesses in methodological standardization, risk management, and continuous improvement. The study also presents the proposed organizational structure of the PMO, defining its roles, functions, and key processes. Graphical analyses, maturity assessments, and phased implementation proposals are included, aiming to integrate the company’s organizational culture with a more structured management model. Overall, the thesis provides both analytical and practical insights into how a small or medium-sized construction enterprise can evolve toward a professionalized project management approach that enhances organizational performance and promotes sustainable results.Publicación Diseño de una PMO para la gerencia de oleoductos de Confipetrol(Universidad EAFIT, 2025) Chacón Serna, Natalia Isabel; Gómez Salazar, Elkin ArcersioPublicación Estudio de prefactibilidad para la creación de una empresa enfocada en la compra, remodelación y venta (Flipping) de inmuebles en la ciudad de Panamá mediante la metodología Onudi(Universidad EAFIT, 2025) Carrillo Forero, Maria José; Gómez Salazar, Javier FranciscoPublicación Estudio de prefactibilidad para la expansión de Milk, un negocio dedicado a la producción y comercialización de helados de yogurt(Universidad EAFIT, 2025) Medina yepes, Alejandra; Peña Mosquera, Juan Sebastián; Tobar Guinand, José MauricioPublicación Análisis de prefactibilidad para la implementación tecnológica en manejo de información del área de proyectos en la organización TI724(Universidad EAFIT, 2025) Quintero Tamayo, Francia Helena; Guerrero Latorre, Jorge Harley; N/APublicación Evaluación ex post del proyecto social Iguaná Emprende(Universidad EAFIT, 2025) Mazo López, Yurley Yazmín; Gómez Salazar, Elkin ArcesioPublicación Análisis de prefactibilidad de un sistema de generación de energía a partir de biogás en un relleno sanitario del Atlántico(Universidad EAFIT, 2025) Fonseca Mazo, William Andrés; Gómez Salazar, Elkin ArcesioThis study evaluates the technical, economic, legal, environmental, and financial feasibility of an electric power generation project based on the utilization of biogas produced at the Los Pocitos landfill, located in the Department of Atlántico, Colombia. The project aims to contribute to the national energy transition by valorizing municipal solid waste (MSW), promoting the replacement of fossil fuels with firm, dispatchable, and low-impact renewable energy sources. From a technical standpoint, the analysis confirms that the landfill presents optimal conditions in terms of location, biogas availability, and a projected installed capacity of up to 5 MW, sufficient to ensure stable and continuous operation. The market assessment reveals sustained growth in electricity demand in Colombia’s Caribbean region—averaging 3.9% annually—which creates favorable conditions for long-term power purchase agreements (PPAs) at average prices of COP 310/kWh, thereby reducing exposure to spot market volatility. In legal and regulatory terms, the project aligns with Colombian Laws 142, 143, 1715, and 2099, as well as with the guidelines issued by the Energy and Gas Regulation Commission (CREG) and the Mining and Energy Planning Unit (UPME). This ensures compliance with national energy policy and eligibility for tax incentives granted to Non-Conventional Renewable Energy Sources (FNCER). Environmentally, the plant will reduce greenhouse gas (GHG) emissions and support Colombia’s commitments under the Paris Agreement and COP26. It incorporates an Environmental Management Plan (EMP) focused on emission mitigation, noise control, and responsible waste handling. Financial analysis demonstrates the project’s profitability, with an Internal Rate of Return (IRR) of 12.81%, exceeding the Weighted Average Cost of Capital (WACC) of 12.24%, and a positive Net Present Value (NPV) of COP 37,567 million, confirming its economic viability. The Benefit-Cost Ratio (BCR) of 1.94 reinforces the project’s capacity to generate value over investment, maintaining stable cash flows over a 30-year horizon. Risk analysis further indicates strong resilience: even under adverse conditions, the NPV remains positive, while key risks—such as generator overhauls and the availability of skilled labor—can be mitigated through predictive maintenance, workforce training, and spare-parts management strategies. Overall, the findings confirm that the project is technically feasible, environmentally sustainable, and financially sound, contributing meaningfully to Colombia’s national goals for energy transition, integrated waste management, and climate change mitigation.Publicación Estudio de prefactibilidad de una discobar en la ciudad de Medellín(Universidad EAFIT, 2025) Echavarría Romero, Juan David; Arango Henao, María CeciliaThe following work develops a pre-feasibility study for a disco bar in the city of Medellín. The study covers different sectors, analyzed throughout this document, with a view to demonstrating the technical and financial viability of this project, leading to the initiative's launch. The project begins by identifying strategic areas with high demand for entertainment and nightlife in Medellín. It was concluded that Avenida 70 and El Poblado are the most recognized locations for their concentration of nightlife and potential tourist attractions. From there, through surveys of potential clients in the sector, the quantitative research methodology is defined, complemented by an analysis of representative competitors in the sector. Following the PESTEL model, political, economic, social, technological, environmental, and legal aspects are studied. The architectural concept of the site was also analyzed, giving a boost to the infrastructure, which showed that the creation of this type of establishment could be supported by AI. It is concluded that although these types of establishments require many regulatory and economic challenges from the government, there are ample opportunities to differentiate the proposal through innovative experiences, technology applied to entertainment, and sustainability strategies. In this sense, the disco bar is projected as an attractive, competitive space aligned with the city's social and cultural dynamics.Publicación Estudio de la prefactibilidad del proyecto Celea : creación de una marca de carteras de cuero premium con enfoque sostenible(Universidad EAFIT, 2025) Bacca Monsalve, María Cristina; Puerta Morales, Gabriel Jaime; Guerrero Latorre, Jorge HarleyPublicación Estudio de prefactibilidad de renovación de maquinaria industrial en la planta de producción de Celsa con base en ineficiencias productivas(Universidad EAFIT, 2025) Birbragher Benarroch, Samuel; Tobar Guinand, José MauricioPublicación Estudio de prefactibilidad de una empresa de reformas y acabados para viviendas de interés social (VIS) en Armenia(Universidad EAFIT, 2025) Largo Duarte, Jessica Alejandra; Noreña Santacruz, Hernán Camilo; Diez Benjumea, Jhon MiguelPublicación Estudio de prefactibilidad para la producción y comercialización de aguacate Hass tipo exportación(Universidad EAFIT, 2025) Botero Baena, Nelson David; Córdoba Tabares, Nicolás Adrián; Gómez Salazar, Elkin ArcesioThe present study focuses on the pre-feasibility of producing and commercializating Hass avocados, aiming to compare two export alternatives: selling export-quality avocados to exporting companies versus exporting them directly. The analysis is based on the quantity of Hass avocados produced at El Tablazo farm, located in Abejorral, Antioquia. This project arises as an attempt to find solutions to various challenges faced by the owners of El Tablazo farm over the years in avocado production, such as high domestic supply during certain periods of the year, short harvesting windows, and the volatility of avocado prices in both national and international markets. Amid these challenges and opportunities, the farm owners have identified the growing international market as a chance to pursue forward integration by evaluating different export approaches that could help increase profitability. Therefore, this project aims to conduct a pre-feasibility analysis of Hass avocado production and commercialization for export, comparing sales to exporting companies with direct export. The goal is to determine the viability of each alternative based on the farm’s harvest. To achieve this purpose, the study will be developed using the UNIDO methodology, as it integrates market, administrative, technical, risk, environmental, legal, and financial analyses. The study’s objectives are to assess the financial viability of Hass avocado production and export, analyzing the key factors that influence its commercialization in international markets under two schemes: sales to exporting companies and direct export. The research will examine the macroenvironment, including demand, prices, regulations, and phytosanitary requirements in the main export destinations. Additionally, it will consider the environmental impacts of production and export logistics, along with an analysis of operational and financial costs. Through a descriptive study, relevant information will be collected and evaluated under the UNIDO methodology, considering the sector’s constraints and opportunities to determine the project’s feasibility. At the conclusion of this pre-feasibility study, the aim is to provide a solid foundation for decision-making regarding the most viable modality for the international commercialization of Hass avocados, considering technical, economic, and environmental feasibility.Publicación Lecciones aprendidas del proyecto Epik en el área administrativa de Educación Continua de la Universidad EAFIT, durante el periódo 2021-2024(Universidad EAFIT, 2025) Botero Jaramillo, Lina Marcela; Vásquez Piedrahita, Natalia; Ospina Jiménez, Juan Pablo; Henao Arango, María Cecilia