Examinando por Materia "Sales"
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Ítem Análisis de las formas de organizarse de las startups tecnológicas de Colombia y su relación con el comportamiento en ventas y el clima laboral(Universidad EAFIT, 2022) Castrillón Vásquez, Sara; Atehortúa Valencia, Daniel; Uribe de Correa, Beatriz Amparo; Rozo Villegas, AlejandroThis work shows the organizing forms of technological startups of Colombia; that is, it tells the solutions that these companies have used to solve some of the universal problems that organizations face (assignment of tasks and roles). In such an assignment process, it is understood that employees normally have different formally assigned tasks and roles. However, there are also other types of activities that are framed within the informal and that determine their day-to-day functions. The growth in sales in recent years that startups have had will also be analyzed and the state of the work environment will be determined to understand if the forms of organizing of these companies have any impact on the results of the factors mentioned above.Ítem El derecho de retracto, ¿una condición suspensiva o resolutoria?(Universidad EAFIT, 2015) Tamayo Jaramillo, Susana; Tamayo Restrepo, David; Aramburo Calle, MaximilianoÍtem Documentación del proceso de implementación de un modelo de CRM para evaluar los efectos de la transformación digital en Labzul S. A. S.(Universidad EAFIT, 2021) Eguez Espinosa, Patricio José; Correa Correa, Nathalia; Giraldo Hernández, Gina MaríaÍtem Estrategias para maximizar el valor de una empresa de lubricantes de la ciudad de Cali, con base en el análisis de viabilidad financiera de la compañía(Universidad EAFIT, 2017) Pérez López, Diana Katherine; Cardona Montoya, Raúl ArmandoEl propósito de la presente investigación es realizar el estudio de viabilidad financiera de una empresa de lubricantes de la ciudad de Cali, con el fin de que la compañía logre maximizar su valor, pueda continuar en marcha y se mantenga rentable a través del tiempo -- Esta investigación surge en el momento en que se identifica el descenso en las cifras de los estados financieros de la compañía, convirtiéndose en una situación de estudio de interés al observar que los índices de ventas del sector, en el que actualmente opera, crecen de manera constante año tras año, lo cual evidencia que existen oportunidades para mejorar los resultados del negocio -- En este estudio se encuentran el detalle del sector, la descripción de la empresa, el análisis de los estados financieros y el cálculo del valor actual de la compañía -- Posteriormente, se plantean y analizan algunas estrategias para mejorar el valor actual y se realiza una valoración final que las incluye, logrando maximizar el valor de la empresaÍtem Motivación de los vendedores de alto rendimiento : estudio de caso de una empresa aseguradora de Medellín(Universidad EAFIT, 2022) Moreno Martínez, Juan Camilo; López Gallego, Francisco DaríoObjective: To recognize what motivates high-performance salespeople of an insurance company in the city of Medellin, Antioquia, Colombia. Method: research with qualitative approach, case study, with 14 participants from an insurance company in the city of Medellin, considered by the company as high performance salespeople (9 people) and low performance (5 people). Through videoconference via the TEAMS platform, they were asked to participate after informed consent in which the objective and scope of the study were explained, as well as the voluntary nature of their participation or not. Semi-structured survey that included some sociodemographic data. The interviews were transcribed and analyzed verbatim, preserving in any case the emergent and flexible design required by this type of design. Research question: What are the internal and/or external "motives" that lead salespeople to have a high performance in an insurance company in the city of Medellin, Antioquia, Colombia? Results: Most of the interviewees are young adults, mainly women. The internal motivators for high sales performance were, among others, satisfaction with the duty fulfilled, autonomy and freedom, and economic well-being. The external motivators were economic, the characteristics of the boss, the work environment and the benefits of the company. For low performers, the internal motivators were, among others, their own goals, freedom and the possibility of working with their family. At the external level, they considered economic, company benefits, company support, the characteristics of the boss, recognition, and the opportunity to compete. Conclusion There are internal and external motivational elements that influence performance, and performance in turn influences motivation, for both high and low performing salespeople. Likewise, there are a few similarities and several differences between the two groups of salespeople in what motivates them both internally and externally.Ítem Presupuestos antropológicos/humanistas, presentes en el mercadeo. Una mirada desde cuatro empresas de servicios del Valle de Aburrá(Universidad EAFIT, 2006) Cadavid Gómez, Hernán Darío; De la Torre Urán, Lucía Mercedes; Toro Jaramillo, Iván DaríoÍtem Retailer Electricity Market Price in Colombia(Institute of Electrical and Electronics Engineers Inc., 2019-01-01) Rendon; J.J.G.; Giraldo; M.C.; Ceballos; H.V.; Rendon, J.J.G.; Giraldo, M.C.; Ceballos, H.V.; Universidad EAFIT. Departamento de Economía y Finanzas; Finanzas y Banca (Gifyb)We analyze the main determinants of end user retail price according to characteristic of the Colombian electricity marketÍtem Solving the assignment of customers to trucks and visit days in a periodic routing real-world case1(Pontificia Universidad Javeriana, 2018-01-01) Duque Correa A.F.; Baldoquín de la Peña M.G.; Duque Correa A.F.; Baldoquín de la Peña M.G.; Universidad EAFIT. Departamento de Ciencias; Matemáticas y AplicacionesIntroduction: This work proposes a model and two heuristic algorithms to assign customers to trucks and visit days as a first phase in the solution of a real-world routing problem, which is closely related to the PVRP (Periodic Vehicle Routing Problem), but a strategic decision of the company imposes the additional constraint that every customer must always be visited by the same truck. Methods: The proposed model will group the customers that are visited the same day by the same truck as close as possible by means of centroid-based clustering. The first proposed heuristic has a constructive stage and three underlying improvement heuristics, while the second uses an exact linear programming algorithm. Results: The algorithms are evaluated by instances taken from the literature and generated, taking into account the characteristics presented in the real-world case. © 2018, Pontificia Universidad Javeriana. All rights reserved.