Translating Values into Teenage Fashion Wants in an Emerging Market

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dc.contributor.authorCeballos, Lina M.
dc.contributor.authorBejarano, Mauricio
dc.contributor.departmentUniversidad EAFIT. Departamento de Administraciónspa
dc.contributor.researchgroupEstudios en Mercadeo GEMspa
dc.date.accessioned2021-01-26T15:22:23Z
dc.date.available2021-01-26T15:22:23Z
dc.date.issued2016-01-01
dc.description.abstractThe emerging market of Colombia and especially its second largest city, Medellin, has regained its allure for multimillion dollar investment by fashion giants. This is good news for the country but also a threat to local fashion brands...eng
dc.identifierhttps://eafit.fundanetsuite.com/Publicaciones/ProdCientif/PublicacionFrw.aspx?id=5195
dc.identifier.doi10.1007/978-3-319-24148-7_32
dc.identifier.issn2363-6173
dc.identifier.issn23636165
dc.identifier.otherWOS;000378055100031
dc.identifier.urihttp://hdl.handle.net/10784/24928
dc.language.isoengeng
dc.publisherSPRINGER INT PUBLISHING AG
dc.relationDOI;10.1007/978-3-319-24148-7_32
dc.relation.urihttps://link.springer.com/chapter/10.1007/978-3-319-24148-7_32
dc.rightshttps://v2.sherpa.ac.uk/id/publication/issn/2363-6165
dc.sourceDevelopments In Marketing Science
dc.subject.keywordEthnographic Researcheng
dc.subject.keywordConsumer Knowledgeeng
dc.subject.keywordYoung Consumereng
dc.subject.keywordEmerge Marketeng
dc.subject.keywordAmerican Anthropological Associationeng
dc.titleTranslating Values into Teenage Fashion Wants in an Emerging Marketeng
dc.typeinfo:eu-repo/semantics/conferencePapereng
dc.typeconferencePapereng
dc.typeinfo:eu-repo/semantics/publishedVersioneng
dc.typepublishedVersioneng
dc.type.localDocumento de conferenciaspa

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