Revista Universidad EAFIT, Vol. 56, Núm. 177 (2021)
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Ítem Estudio explora las estrategias corporativas de empresas multinegocios en Colombia(Universidad EAFIT, 2021-12-06) Ramírez H., Diana Milena; ColaboradoraAn investigation led by two professors from the EAFIT School of Administration describes the way in which multi-business companies in the country design and adapt their corporate strategies from top management. The most important finding has to do with when companies become multi-businesses and top management must define corporate strategy: how it will reconfigure its portfolios (invest and divest) and how it will jointly manage those businesses.