Examinando por Autor "Fuerst, Sascha"
Mostrando 1 - 10 de 10
Resultados por página
Opciones de ordenación
Ítem Argos: Internacionalización en un entorno de conflicto armado.(Fondo Editorial Universidad EAFIT, 2008-01-01) Fuerst, SaschaThis case study illustrates how Argos achieved to become one of the largest cement and concrete suppliers of Latin America, in spite of the fact that some of its production facilities are located in armed conflict areas. For that reason, the company impleÍtem Born global: the influence of international orientation on export performance(Elsevier BV, 2019-11-01) Escandon-Barbosa, Diana; Rialp-Criado, Josep; Fuerst, Sascha; Rodriguez-Orejuela, Augusto; Castro-Aristizabal, GeovannyNew international enterprises that are referred to as Born Globals have become the subject of research due to the success of their global operations, despite their early internationalization and limited resources. Given the importance of analyzing the characteristics that contribute to the success of Born Globals, our study examines the influence of international orientation on export performance. Additionally, we consider internal and external drivers for early and accelerated internationalization such as the Born Global's innovative capacity, the dynamism of the market and the favorability of the environment. By estimating a structural equation model, the results show that international orientation is a strong driver of the export performance of Born Globals. However, this relationship is moderated by innovative capacity and the dynamism and favorability of the environment, thus achieving a greater effect on export performance when international orientation is complemented by these variables.Ítem Dewak: Una microempresa creada para el mercado mundial.(2011-07-01) Fuerst, SaschaÍtem Entrepreneurship and SME internationalization in Latin America (Guest editorial)(EMERALD GROUP PUBLISHING LIMITED, 2018-12-01) Felzensztein, Christian; Fuerst, SaschaAbstract Purpose: This article introduces to entrepreneurship and SME internationalization in Latin America. It provides an overview of the finding of the seven articles included in this special issue and links their contributions to the broader field ofÍtem Global marketing strategy: The case of a born global software firm in Colombia.(Editorial Universidad Pontificia Bolivariana, 2010-01-01) Fuerst, SaschaBorn globals are a phenomenon that is increasingly being observed and researched around the globe. Yet, few studies exist that research born globals’ marketing strategies. This paper sheds light on the global marketing strategy of a small software firm inÍtem Global value chains and local cluster development: A perspective on domestic small enterprises in the 3D-animation industry in Colombia.(Fondo Editorial Universidad EAFIT, 2010-01-01) Fuerst, SaschaÍtem Inexmoda: de cómo se ha construido la competitividad en el sector textil-confección en Colombia(Fondo Editorial Universidad EAFIT, 2010-01-01) Fuerst, Sascha; Universidad EAFIT. Departamento de Administración; Estudios InternacionalesÍtem Networks(SAGE, 2012-06-01) Fuerst, Sascha; Universidad EAFIT. Departamento de Administración; Estudios InternacionalesÍtem Presentación - Edición especial - Negocios Internacionales(Fondo Editorial Universidad EAFIT, 2008-07-01) Fuerst, SaschaÍtem The rise and fall of an international new venture: The case of an online medical tourism platform.(Palgrave Macmillan, 2018-09-01) Fuerst, Sascha; Universidad EAFIT. Departamento de Administración; Estudios InternacionalesThomas moves to Colombia. He teams up with Daniel to create an Internet platform on which hospitals, clinics, and doctors from Colombia can offer their services to patients from the US. The promotion of medical tourism is a priority for the local government. Thomas decides to outsource the design and programming of Flyclinic’s Internet platform. This proves to be challenging. The initial launch of the website is delayed by eight months, and making hospitals and clinics sign the contract for use of the platform proves to be difficult. This causes Thomas to rethink the business model. Thomas questions whether the health-care providers in Colombia are interested in medical tourism at all. Flyclinic eventually enters into what Thomas calls a “starvation mode.” © The Author(s) 2019.