Documentos de conferencia

URI permanente para esta colección

https://hdl.handle.net/10784/24943

Examinar

Examinando Documentos de conferencia por Autor "Hernandez, M.C."

Mostrando 1 - 2 de 2
  • No hay miniatura disponible
    Ítem
    Conditions for the promotion and development of creative industries within higher education institutions
    (The Design Society, 2015-01-01) Hernandez, M.C.; Podesta, M.P.; Bedoya, B.E.; Universidad EAFIT. Departamento de Administración; Estudios en Mantenimiento (GEMI)
    Higher Education Institutions (HEIs) play an important role on the promotion and development of creative industries (e.g. product design companies). These roles, however, are not clearly defined. Previous studies by the authors, conducted in Colombia, encountered several critical internal factors as well as environmental relationships proper of the ecosystem of business that affect performance in creative industries. HEIs can promote specific activities to become agents that enhance the development of these creative industries, thus contributing to overcome environmental and critical internal factors. This paper presents a model that can serve as a starting point within HEIs to establish policies towards this goal. For such purpose, the present research extended the aforementioned studies to Argentina and the United States, countries recognized worldwide for the development of "creative industries" or "creative economy". Fieldwork was performed in nine cities: two in Colombia, two in Argentina and five in the United States. Data was collected via interviews and focus group studies conducted at universities and creative industries, as well as with experts, government representatives and support organisations. A PESTEL analysis was used to identify weaknesses that could become opportunities for action within HEIs. The results allow for the establishment of nine key roles of the HEIs (i.e. education, moderator of the ecosystem, research, foster discussion, investment, on-going support, dynamism, joker, and simulation/real environment) that can be related to these institutions' substantive functions (i.e. teaching, research, extension, and support and integration), which contribute to enhance the development of creative industries, their growth and long-term sustainability. © 2015, The Design Society. All rights reserved.
  • No hay miniatura disponible
    Ítem
    Development of a model for evaluating the NPD process in SMEs: A Latin American experience
    (Elsevier, 2014-01-01) Hernandez, M.C.; Montoya, M.V.; Martínez, J.F.; Universidad EAFIT. Departamento de Administración; Estudios en Mantenimiento (GEMI)
    This article presents the findings resulting from a research project carried out in Medellin, Colombia, that was aimed at developing a model of diagnosis for the NPD process in manufacturing SMEs, adapted to the Latin American context. Four aspects were considered to develop the model: (i) Rational logic for problem solving based on the paradigm that a problem can be solved through systematic application of general principles and standardized knowledge, (ii) The Grounded Theory research approach, (iii) Integration of learning processes based on reflective and, (iv) Kolb's learning cycle as basic premises for the generation of a prescriptive model considering that the diagnosis process involves a learning process. Results obtained from the four companies selected for the study helped to validate an initial version. The model has proven to have great potential to improve the NPD process, as well as an opportunity to develop future comparative studies. Findings in the discussion and further reflection generated by the application of the four tools that encompasses the model within the companies, proved to be appropriated as a reflective practice and also a continuing learning process for SMEs. © 2014 Published by Elsevier B.V.