Examinando por Materia "PRECIOS"
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Publicación Alternativa de inversión en productos Offshore para reducir el riesgo local(Universidad EAFIT, 2023) Tobón Álvarez, Julián Camilo; Jiménez Suaza, Sara Milena; Botero Ramírez, Juan CarlosOffshore investments with local products are an alternative that helps to reduce local risk, especially in developing countries like Colombia where the country risk is medium to high. This can be achieved through better diversification by operating the products in risk environments different from their own. Hence, taking the ETFs as a risk-diversifying alternative with multiple assets and the help of mathematical models for portfolio construction and price projection, the outcome will be a balanced portfolio which, compared to the results of the main Latin-American indices during the last 10 years, can exceed them in terms of higher profitability and a lower risk profile.Ítem Análisis de la evolución de los precios de apartamentos nuevos en Medellín durante el período 2012-2022 : un índice de precios con enfoque hedónico(Universidad EAFIT, 2023) Díaz Meza, Lina Marcela; Jaramillo Gaitán, Juan Nicolás; Luján Jaramillo, Alejandra MaríaPublicación Análisis de la relación entre el precio y el consumo de piña orgánica(Universidad EAFIT, 2021) Marulanda Marulanda, Victoria; Gómez Toro, CatalinaThis study shows the perception of consumers regarding organic products, how is their demand and how the price promotes or hinders their purchasing patterns. Here a data of variation of price and demand of both pineapple and value-added pineapple products are compared, to determine the price-quantity relation of both goods demand. To do this it was necessary to calculate the impact on the price of the product with the creation of an added value, thus identifying the cost-benefit ratio of creating an added value to pineapple products and calculate the demand of the pineapple products with a price-quantity ratio different from that of the “organic” labelPublicación Aplicación de modelos de inteligencia artificial y aprendizaje automático para la previsión de precios y la optimización de portafolios : un enfoque integrado con datos estructurados y no estructurados con el fin de compararse con el S&P 500 como benchmark(Universidad EAFIT, 2023) Vélez García, Santiago; Botero Ramírez, Juan CarlosThis study presents an integrated approach of artificial intelligence and machine learning models, combining neural networks for price forecasting and portfolio optimization in the financial industry. The results show that the integrated approach outperforms other financial analysis methods and provides more effective tools for market professionals compared to a buy and hold strategy represented in the analysis by the S&P500. The artificial intelligence and machine learning models used in this study enable the identification of patterns and trends in financial data, helping investors make more informed and accurate decisions. Furthermore, the study demonstrates that the inclusion of unstructured data, such as news and social networks, in financial analysis can significantly improve the accuracy of price predictions achieving an R2greater than 65% and portfolio optimization.Publicación Caso de estudio: Easyfly S.A. la primera aerolínea low cost en Colombia, mucho más que una estrategia de precios bajos(Universidad EAFIT, 2014) González Bedoya, Ana Lucía; Muñoz Restrepo, Camilo Andrés; Bejarano Botero, Luis MauricioDesde sus orígenes la aviación se ha considerado una actividad relacionada con el poder económico y su desarrollo evidencia el crecimiento industrial y tecnológico de una nación -- Durante muchos años el mercado de la aviación comercial estuvo monopolizado pero como consecuencia de las crisis económicas, el aumento del precio en el barril de petróleo crudo y los acontecimientos del 11 de septiembre de 2001, las aerolíneas se vieron afectadas en sus costos de operación y muchas de ellas fueron privatizadas y posteriormente cerradas -- EASYFLY S.A es la primera aerolínea de bajo costo en Colombia, fue fundada en 2006 y ha hecho posible para las clases media-baja volar de una ciudad a otra con tarifas casi a precio de bus o de tren -- Este modelo de negocio de bajo costo o ¨low cost”, ofrece principalmente tiquetes a bajo precio, sin embargo, el pasajero no está dispuesto a sacrificar puntualidad, horarios flexibles, seguridad y servicio, de tal manera que las aerolíneas de bajo costo deben competir con las aerolíneas tradicionales en precio y en suplir las exigencias cada día más rigurosas y determinantes de los clientes -- EasyFly se ha convertido una de las principales aerolíneas de Colombia, la cual conecta a más de 15 destinos a nivel nacional y es ejemplo de conectividad, puntualidad y servicio -- En tan solo 6 años de operación EASYFLY S.A ha logrado establecerse en el mercado aeronáutico colombiano entre las aerolíneas más eficientes y competitivas del paísPublicación Cobertura del riesgo de precio para productos cárnicos en Colombia(Universidad EAFIT, 2023) Villada Molano, Santiago; Santacruz Monroy, Daniel; Pantoja Robayo, Javier OrlandoIn the present research, a food Colombian company was studied which faced financial challenges related to the risk of meat product input prices. Because of this situation, the company decided to implement a financial hedge to mitigate the impact of meat product costs on the company's expenses. A comparison of different global commodity exchanges was made, as the Colombian gastronomic industry experiences constant variations in ingredient prices due to their fluctuation in the international market, and the Chicago Mercantile Exchange was picked. It was proposed to carry out financial derivatives contracts to execute hedges against price risk in meat products, to ensure stable prices over time, and consequently, cost reduction. It was recommended to implement hedges not only within the company, but also across the entire gastronomic industry, as significant price reductions that positively impacted costs were observed.Publicación Componentes de la mezcla de mercadeo internacional en el proceso de internacionalización de las empresas(Universidad EAFIT, 2018) Martínez Soto, Daniela; Gentilin, MarianoIn this research were approched the components of the international marketing mix used during the enterprise’s internationalization processes -- To develop it, it was taken as a reference the concern in existing companies that seek to bring their products or services for the first time to international markets and define the marketing mix in those markets -- For this reason, it is useful to analyzed the main components of the international marketing mix during the enterprise’s internationalization processes -- For doing so, there was a systematic research about this issue, as of papers published in ISI Web of Science and Scopus, without any restriction in the years of publication of the papers, and from where a total of 37 papers were analyzed -- The main findings indicate that the main components of the international marketing mix are the traditional components of the marketing mix used in local markets (price, place, product an promotion), each component develops a strategy according to the international market which aims to conquer -- Furthermore, it was identified that the product component was the more relevant in the enterprise’s internationalization processes, its strategy was focused on the adaptation or standarization -- In addition, it was acknowledged that the gradual or incremental internationalization processes and the process based on contingency were the most used by the enterprises to get into international markets -- As a value could be identified that organizational elements related with organizational culture or capabilities of the work team, are determinant in the enterprise’s internationalization processPublicación Cotton Price Long-Term Time Series Forecasting : A look at Transformers Suitability(Universidad EAFIT, 2024) Salazar Escobar, Carlos Enrique; Olarte, TomásRecent years have witnessed a surge of Transformer-based models for long-term time series forecasting (LTSF). These models boast impressive results in Natural Language Processing (NLP) and Computer Vision (CV), but their effectiveness in capturing the crucial temporal order inherent in time series data remains a question. This work investigates the suitability of Transformer-based models for long-term commodity price prediction, by replicating the work presented in "Are Transformers Effective for Time Series Forecasting?" by Zeng et al. (2022). We aim to evaluate their effectiveness compared to simpler baselines and analyze their limitations in capturing long-range dependencies. By delving deeper into these limitations, this research seeks to contribute to the development of more effective forecasting models for commodity price prediction.Ítem Deep Learning como alternativa en la predicción del precio de las acciones del mercado de valores colombiano(Universidad EAFIT, 2021) Uribe Ramírez, Sebastián; Almonacid Hurtado, Paula MaríaÍtem Determinantes del precio de reventa en el mercado de calzado deportivo en Estados Unidos(Universidad EAFIT, 2021) Salazar Salazar, Juan Pablo; Vega Arteaga, Sebastian; Puerta Álvarez, Henry DanielPublicación Diseño de modelo 360 para determinación de precios en proyectos de empresas de consultoría de software especializado(Universidad EAFIT, 2022) Wartski Botero, Valeria; Villegas López, Yamile; Orozco Echeverry, César AugustoPublicación Estudio de prefactibilidad para el montaje de un bar jardín de cerveza artesanal en la ciudad de Bogotá(Universidad EAFIT, 2023) Caro Gil, Eduardo Antonio; Salazar Gómez, Francisco Javier; Uribe de Correa, Beatriz AmparoÍtem Fijación de precios en el mercado eléctrico mayorista colombiano y efectos del conflicto Rusia – Ucrania(Universidad EAFIT, 2023) Acevedo Echeverri, Juan José; Márquez Muskus, Daniel; García Rendón, Jhon JairoPublicación Integración vertical como herramienta estratégica para reducir la exposición a la volatilidad de precios de materia prima en el sector agroindustrial de procesamiento de aguacate Hass. Caso aplicado a Inversiones Valles Verdes SAS(Universidad EAFIT, 2023) Ferrer Escobar, Santiago; Gaviria Uribe, Samuel; Orozco Echeverry, César AugustoPublicación La elasticidad de la demanda por créditos comerciales. Evidencia para Colombia(Universidad EAFIT, 2022) Tamayo Jaramillo, Miguel; Gaviria Rada, Maria Paulina; García Cruz, Gustavo AdolfoÍtem Potencialidades y retos en la producción del agraz en Antioquia(Universidad EAFIT, 2017) Arias Pineda, Andrés; Dávalos Álvarez, EleonoraPublicación Precios psicológicos : ¿mito o realidad? : el impacto de los precios terminados en nueve en las actitudes de compra(Universidad EAFIT, 2021) Tabares Chaverra, Felipe Andrés; Ortega Álvarez, Ana MaríaPrice is the variable through which the brand's value proposition is monetized and, therefore, it is the driver that guarantees the sustainability and profitability of companies. However, it is the least understood and studied by those who are responsible for it in Colombia. Among the different psychological pricing tactics that exist, nine-ending price are the ones with the highest penetration in the market, being the object of study in different parts of the world, however, their results are not entirely conclusive, that is why carried out the following research, with the aim of validating the impact of nine-ending price on the purchasing attitudes of Colombian consumers, finding that said tactic influences purchasing attitudes, but to a different extent, depending on the category and the brandPublicación Predicción de precios de tres tipos de contratos de energía con modelos de aprendizaje de máquinas, metodología CRISP-DM(Universidad EAFIT, 2021) Aristizábal Toro, Santiago; Toro Bermúdez, Mauricio