Examinando por Materia "Fact-checking"
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Publicación El Fact-Checking y la desinformación política en redes sociales durante los períodos electorales en Colombia(Universidad EAFIT, 2025) Serna Cano, Elizabeth; Gándara Guerra, NereaThis research paper analyzes the role of fact-checking platforms in the detection and mitigation of political disinformation in social networks during electoral periods in Colombia. Based on a mixed approach, quantitative (survey to 121 citizens) and qualitative (in-depth interviews to three experts) techniques were combined to obtain a comprehensive view of the phenomenon. The results show that disinformation reaches its greatest intensity in electoral contexts, where sophisticated tactics are deployed that include images, audios and videos generated by artificial intelligence, as well as the strategic use of memes and humor to manipulate perceptions and polarize public opinion. Fact-checking platforms play an important role in the verification of information, although their scope and response capacity are insufficient in the face of the speed and magnitude of the spread of disinformation. It highlights the need to strengthen media and political literacy from basic education, as well as to implement regulations that promote algorithmic transparency without infringing on freedom of expression. The research concludes that the phenomenon of political disinformation represents a structural challenge for Colombian democracy, which requires a comprehensive and articulated response between civil society, the media, digital platforms and the State.