Examinando por Materia "Animals, food habits"
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Ítem Estudio de la oferta y la demanda de productos de mascotas relacionados con la alimentación y los accesorios en la ciudad de Medellín para determinar oportunidades de innovación y desarrollo de nuevos productos(Universidad EAFIT, 2017) Arboleda Villa, María Paulina; Restrepo Pérez, Camilo; Mejía Gil, María ClaudiaThis study identified business opportunities that enable to offer to pet owners different and breakthrough alternatives, which fit perfectly to their needs and demands -- A basic, descriptive and exploratory research took place using quantitative and qualitative tools, with the goal of analyzing both pet owners and field experts -- The results obtained from the analysis brought up important data that helped determine the status of the demand and supply of pet food and pet accessories in Medellin, Colombia: pet products supply lacks both quality and variety, and in that sense, there are many opportunities to develop brand new business to fill that gap