Informes de investigación

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https://hdl.handle.net/10784/4294

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Examinando Informes de investigación por Materia "Apropiación social del conocimiento"

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    Proceso de ASC - DISEÑO DE HERRAMIENTAS PEDAGOGICAS FACILITAR EL USO DEL CANVAS DE MODELOS DE NEGOCIOS FLORECIENTES EN PYMES DEL VALLE DE ABURRA
    (Universidad EAFIT, 2022) Vidal, Alejandra; Gil, María Alejandra; Ríos, María José; Tobón, Alejandro; Ramírez Isabella; Apraez, Anita Isabella; Camargo, Ricardo; Fonnegra, Laura; Quintero, José.; Universidad EAFIT
    Internationally, theories and tools have begun to emerge that aim to bring companies closer to sustainability. One of these theories is the Ontology of Strongly Sustainable Business Models (Upward, 2014). From this theory, the Flourishing Enterprises Business Model Canvas (FBMC) was developed, a tool that encourages companies to consider, in addition to the traditional aspects of a business model, other necessary aspects for their business to contribute to the flourishing of life on the planet. This project aims for students in the SIIE research group to understand the FBMC tool for developing business models and the theory that supports it in order to design a didactic tool, such as an interactive book, that facilitates its communication and appropriation by young people and students aged 15 to 25 in the Aburrá Valley. The validation process of the interactive book will be documented to investigate the impact that the use of such tools can have on expanding the knowledge and understanding of young people regarding the FBMC theory and the construction of sustainable business models.
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    Proceso de ASC - INVESTIGACION CREACION E INTERDISCIPLINARIO: EXPERIENCIAS DE APRENDIZAJE PARA LA RELACION AMBIENTAL Y LA VALORACION DE EMPRESAS SOSTENIBLES EN ESTUDIANTES DE EAFIT Y UPB
    (Universidad EAFIT, 2021) Higuita-Olaya, Daniel; Mejía-Gil, María Claudia; Universidad EAFIT
    We are currently perceiving the effects of climate change caused by environmental degradation, a situation that has generated transformations that in urban centers are aggravated by the accelerated dynamics of production and consumption. Antioquia is one of the regions with the greatest biodiversity in the world, however, the way in which that diversity is being used is not sustainable. This project is based on the idea that a learning experience can influence the configuration of an environmental relationship and the valuation of sustainable companies in students from EAFIT University and Pontificia Bolivariana. In this panorama, the purpose of this research, led by the SMART, SIIE incubators, both from the EAFIT university, from the Department of Marketing and Organization and Management respectively, in the company of the Culturama incubator from the design faculty of the Universidad Pontificia Bolivariana, is to build a system of learning experiences that contribute to the configuration of the environmental relationship and the valuation of sustainable companies in students from both universities. As a result of the research, the following transmedia experience was created (https://mercadoabsurdo.wixsite.com/inicio) and the following Primer for its implementation: https://bit.ly/3GPJv2m
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    Proceso de ASC - INVESTIGACION-CREACION PARA LA APROPIACION SOCIAL DEL CONOCIMIENTO EN SOSTENIBILIDAD PARA LOS ESTUDIANTES DE EAFIT
    (Universidad EAFIT, 2022) Mejía Gil, Maria Claudia; Higuita-Olaya, Daniel; Universidad EAFIT
    For some years now, the EAFIT University Research Seedbeds have been trying to solve research questions related to the environmental impact that human activities have on the planet. In this case, the SMART Seedbed and INSIGHT carried out a research and creation project with which they asked about the gaps in the understanding of sustainability of university students, to create a strategy for social appropriation of knowledge that affects the understanding of sustainability in students. To achieve this, two group sessions were held with university students to understand their understanding of the concept of sustainability; Then the most important gaps were prioritized, to finally create a transmedia strategy for social appropriation of knowledge that was launched within the framework of the III Marketing and Sustainability Congress, at EAFIT University. The transmedia strategy included an installation at the congress which contained a video and several moments of reflection and physical and visual contact with the waste, a chapter of a podcast called “What is your seed”, several publications on social networks, the experience transmedia of the year 2021 and other things.