(Universidad EAFIT, 2020-06-19) Guinand, Laura; Arenas, María Camila; Universidad EAFIT
The article analyzes how Confucian values influence South Korea’s tra- de culture and draws parallels with Latin America. The analysis is based on a comparison of Hofstede’s dimensions of national culture between Colom- bia and South Korea, concluding that despite various similarities, Korea’s long-term orientation and the affiliate relations that result from the Confucian tradition have been essential for the greater success of the Asian country’s companies.