Examinando por Autor "Llanos Escobar, Melissa Julia"
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Ítem Estrategia para retener el talento humano de una firma de abogados en Bogotá(Universidad EAFIT, 2019) Llanos Escobar, Melissa Julia; Betancur Hurtado, Carlos MarioGlobalization and digital transformation have led customers to be more demanding, seeking quality and fair prices for the services or products they need. They look for companies really focused on the customer, which understand their needs and whose suppliers are their allies. This investigation is focuses on the market of legal services in Colombia, mainly in Bogotá city. Is analyzed the need this kind of company has in retaining the best human talent, and then develop an applicable proposal to a legal services company, helping to reduce the rotation levels of the organization. Through interviews, we seek to identify the perceptions about the key factors that can affect or influence the decisions of employees to stay or give up their jobs. Initially, is inquired about the employee’s satisfaction level, the commitment level, and about if there is a positive work environment, among other factors. The research starts is based on the literature review of different concepts that lead to the identification and definition of variables under study, such as: organizational structure, compensation and benefits, emotional salary, positive work environment, challenges and development, recognition and sense of pride. The nature of this research is qualitative and descriptive, and it seeks to construct hermeneutical spirals of possible interpretations and appreciations of the read documents and of the carried-out interviews. The analysis of the results of these investigations will allow us to identify the factors that must be considered for the development of the research, which is carried out in a sample of different levels associates in a law firm in Bogotá city.