2021-01-282011-01-019781412996853http://hdl.handle.net/10784/25104Ecolabeling is a voluntary initiative to enhance environmental performance during the production or consumption of products and services. Ecolabels have emerged as a main tool for green marketing.engSAGE Publications, Inc.info:eu-repo/semantics/bookPart2021-01-28Alejandra Gonzalez-Perez, Maria10.4135/9781412973809.