Examinando por Materia "Vestuario"
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Ítem Análisis de la implementación del modelo de negociación VMI, como estrategia para mejorar la administración del capital de trabajo en una empresa del sector retail : caso Comercializadora Textil S.A.(Universidad EAFIT, 2021) Navarro Ramírez, Andrés Felipe; Rojas Zamora, Marco Fernando; Vergara Garavito, Judith CeciliaThis paper analyzes the implementation of the VMI negotiation model as a strategy to improve the management of the working capital of the retail company Comercializadora Textil S.A., dedicated to the commercialization of clothing items. This change in the business model was developed as a response to the economic crisis consequence of the global COVID-19 pandemic, as well as at the national strike that took place in various cities and lasted over a month in 2021. Through compilation, analysis and elaboration of historical financial data indicators of the company, it was possible to show a positive change in liquidity, inventory management and significant savings in working capital.Ítem Estrategias de crecimiento para el fortalecimiento de un negocio de comercialización de vestuario(Universidad EAFIT, 2024) Hoyos Sánchez, Juan Fernando; Franco Eastman, Harold Augusto; Franco Eastman, Harold AugustoSince the middle of the last century, the textile and clothing industry in Colombia has been one of the largest sources of employment and contribution to the industrial and economic development of the country. It was during that boom time when the micro-business Creaciones Azucena was created, dedicated to the manufacturing and marketing of clothing for 36 years. However, the different phenomena of globalization such as international trade with the opening of markets, industrial renewal, overproduction, the entry of new Asian players, smuggling, the pandemic, inflation, among others, put this sector in check. in Colombia, leading it to a deep crisis and forcing the company to reduce its operation in 2018 to only market clothing. However, despite being hit so hard, this industry is still very relevant to the economy, as it serves a basic massive need such as clothing and contributed 9.4% of the GDP in Colombia in 2022. Given the above, the purpose of this study is to discover and prioritize new strategies, business models and digital technologies that allow Creaciones Azucena to take advantage of market opportunities, strengthen its operation, growth and survival in a globalized world.Ítem El potencial contencioso del estilo, la moda y el vestuario en los movimientos sociales : revisión de literatura(Universidad EAFIT, 2020) Rojas Saldarriaga, Laura; Arango Restrepo, María Rocío