Examinando por Materia "Valores organizacionales"

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    Percepción de los valores organizacionales en un ambiente de emprendimiento de una compañía multinacional del sector farmacéutico en Bogotá
    (2020) Cuan Correa, José Luis; Orejuela Gómez, Jonny Javier
    Objective: this work will characterize the perception of organizational values ​​in an entrepreneurial environment of a multinational company in the pharmaceutical sector in Bogotá. Specifically, it seeks to identify the degree of recognition, compression and alignment of corporate values. The perceptions of current values ​​on collaborative and economic entrepreneurship will be analyzed and the perception of the elements of the organizational culture that positively or negatively impact the transmission and practical integration of corporate values ​​will be examined. Likewise, the conditions that facilitate and hinder the alignment of the employees of the organization with the corporate values ​​perceived in a group of employees of a multinational company in the pharmaceutical sector will be identified. Method: qualitative-descriptive, cross-sectional study characterized as a case study, based on in-depth interviews with six employees from four different countries (Mexico, Chile, Panama and Colombia) belonging to a multinational pharmaceutical company operating in Bogotá. Conclusions: The understanding of organizational values ​​from the first instance, in an entrepreneurial environment, will allow employees to assess whether their personal values ​​are aligned with the values ​​professed by the organization and will allow them to take an active part in them. The ability to innovate in a company is its ability to mobilize the knowledge that its employees possess. The background of innovation includes orientation to learning, teamwork and decentralization and autonomy in decision-making, accompanied by robust, decisive, focused and inspiring management leadership.