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Ítem Estudio de prefactibilidad para la creación de una empresa de pijamas y loungewear en la ciudad de Medellín(Universidad EAFIT, 2023) Álvarez Jiménez, Luisa Fernanda; Gómez Salazar, Elkin ArcesioChanges in the way of dressing over time will always be an opportunity for the creation of new ideas and projects in the textile sector because it is constantly fluctuating either for fashion or comfort. Currently, when it comes to dressing, we have a number of scenarios in which comfort prevails over other needs, such as work at home as a result of COVID-19, casual outings, trips, meetings at home, and that is why the document presented below evaluates the pre-feasibility for the creation of a pajamas and loungewear company in the city of Medellín, using the UNIDO methodology, which through the sectoral study, the market study, technical study, legal study, environmental study, financial evaluation and risks analysis, will determine that the project is truly viable and attractive to investors.