Examinando por Materia "Restaurante ecuatoriano"

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    Estudio de prefactibilidad para la creación de un restaurante especializado en la gastronomía ecuatoriana para la ciudad de Medellín
    (Universidad EAFIT, 2025) Cumbajin Arguero, Bayron Rolando; Gómez Salazar, Elkin Arsecio
    The pre-feasibility study analyzes the feasibility of establishing an Ecuadorian gastronomy restaurant in Medellín, identifying a market niche that has been little explored and taking advantage of its growing international acceptance. Macroeconomic factors, demographics and gastronomic trends are evaluated, in addition to a market study to analyze demand, consumption habits and competition. The technical analysis defines costs, infrastructure and supplies, ensuring operational viability and regulatory compliance. From an organizational and legal standpoint, roles, business structure and regulatory requirements are established. The financial study projects investment, profitability and risk mitigation strategies using a mixed approach with tools such as the SWOT matrix. The study supports the creation of the restaurant as an innovative alternative to diversify the gastronomic offer in Medellín and meet an unsatisfied demand.