Examinando por Materia "Productos de aseo"

Mostrando 1 - 2 de 2
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    Ítem
    Estudio de factibilidad para la creación de una empresa de fabricación y distribución de productos químicos de aseo y desinfección en la ciudad de Medellín
    (Universidad EAFIT, 2018) Angulo Martínez, Zulma Milena; Ceballos Granados, Paula Andrea; Díez Benjumea, Jhon Miguel
    The present degree work proposes to realize a feasibility study for the creation of a manufacture and distribution company of cleaning, disinfection and maintenance chemical products of in the city of Medellín -- This study follows the methodology of the United Nations Organization for Industrial Development (UNIDO), which allows determining if the realization of this project is viable, through studies such as the environmental and sectorial, as well as the market, technical, organizational, environmental, legal and financial ones -- This degree work takes as a central base the information of a commercial business already existing in the market (the sales of its products, its customers and experience) -- The intention is to bring the final study into practice to support the Prolimpio Chemical Products Company by identifying if it is possible to restructure it in a formal way in order to remain competitive in the medium, complying with the current requirements and standards -- In addition, if it can adequately support a new marketing and production strate
  • No hay miniatura disponible
    Ítem
    Prefactibilidad de un modelo de negocio e-commerce para los distribuidores tienda a tienda que venden las marcas de Brinsa en Colombia
    (Universidad EAFIT, 2021) Villamarín Triviño, Claudia Ximena; Salazar Gómez, Francisco Javier; Giraldo Hernández, Gina María
    This project aims to solve a problem of product supply in corner stores; considering that distributors are the main suppliers of these stores and that currently due to the pandemic, it is difficult for them to reach the shopkeepers directly to sell their products, which represents significant losses in sales and migration of grocers to other purchasing channels where they can be supplied to fulfill their current task of being one of the main sources of supply for Colombian households. Taking as a premise the growing opportunity of electronic commerce in the country, this project wants to solve the problem mentioned previously through the creation of an e-commerce model for corner stores distributors in the country through which shopkeepers can place their orders directly, insure their products, do not have to wait until the visit of the distributor's salesperson to stock up and do not look for alternative purchases in substitute channels. Qualitative and quantitative studies were carried out that were finally summarized and analyzed in the financial study, resulting in the viability of a mobile application for shopkeepers, which will generate income through the online marketing of Brinsa cleaning products and will have reach for all distributors in Colombia, aiming at the permanent supply of shopkeepers.