Examinando por Materia "Management - data processing"

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    Planes de expansión del comercio minorista: un acercamiento desde la analítica, grandes conjuntos de datos e información de transacciones financieras
    (Universidad EAFIT, 2018) Gutiérrez Barrera, Carlos Antonio; Ospina Arango, Juan David
    The physical expansion of retail companies is a matter that could condition the sustainability over time of these companies -- However, the lack of information makes it difficult to choose the optimal location of the new points of sale -- Through the use of financial big data a methodology is developed to estimate the demographic compatibility between commercial companies and shopping centers, which also allows measuring the aggregate performance of commercial companies and their different establishments -- This methodology has the potential to meet the growing need for information that business managers have to locate their new points of sale