Examinando por Materia "Interactividad"

Mostrando 1 - 2 de 2
  • No hay miniatura disponible
    Ítem
    Gestión de requisitos a través del uso de web 2.0 y CMS
    (Universidad EAFIT, 2012) Bolivar Ortiz, Melissa; Abad Londoño, Jorge Hernán
  • No hay miniatura disponible
    Ítem
    Interactive machines for advertising companies
    (2012) Osorio Gómez, Gilberto; Mejía Gutiérrez, Ricardo; Echeverri Cárdenas, Daniela; Universidad EAFIT. Departamento de Ingeniería de Diseño; Ricardo Mejia (rmejiag@eafit.edu.co); Gilberto Osorio (gosoriog@eafit.edu.co); Daniela Echeverri (decheve4@eafit.edu.co); Ingeniería de Diseño (GRID)
    Companies need to promote their products through advertising, which is usually managed in the traditional way; however, currently the idea to fulfill this function using interactive marketing has been taking place -- To take advantage of this opportunity, a solution using a new kind of machines that aim to make known the brand and its different products interacting with its user, has been generated -- This paper shows a methodology adopted by Product Design Engineering Program at the Universidad EAFIT, which consists of four phases and the design process of an interactive machine resulting in a fully functional prototype that meets its objectives