Examinando por Materia "Industria panadera"

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    Estudio de factibilidad de un proyecto de pastelería con oferta saludable para el Valle de Aburrá
    (Universidad EAFIT, 2021) Sierra Velásquez, María Antonia; Agudelo Orozco, Juan Fernando; Salazar Gómez, Francisco Javier; Uribe de Correa, Beatriz Amparo
    This is a feasibility study for the creation of a bakery with a healthy offer in the Valle de Aburrá. From the elaboration of a diagnosis, it is possible to identify the factors that most influence the food industry and the bakery and pastry sector today. This mapping allows us to determine a market niche, people who take care of their diet and with purchasing power that allows them to migrate towards healthy products, but at the same time interested in the taste and quality of what they consume. After this segmentation thrown by the market study, the strategies for the diffusion and sale of the products are presented; which are defined in the technical study, as well as the needs of personnel, supplies and other elements necessary for the start and operation of an establishment of this type. With the administrative study, the structure is proposed, and the positions and functions required for the start-up are determined, as well as the salary structure, the location and the need for equipment and other factors. In the legal study, the procedures that are requested to create the company are presented before the corresponding governmental and local entities. Finally, in the financial study, the validation of the project is done in figures, this yields a favourable result for the business idea presented, it is identified that the project is viable, profitable and feasible.