Examinando por Materia "INDUSTRIA LICORERA"
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Ítem Estimación de un modelo de demanda para la categoría de bebidas espirituosas por medio de un modelo de demanda casi ideal(2020) Millan Gil, Laura Tatiana; Cadavid Navas, Alejandro; Gómez Toro, CatalinaThis research is focused on proposing how the alcoholic beverage industry can use the different elasticities of the products as a fundamental element to the right decision making in the competitive strategy. It aims to validate how the own and competitors’ price changes of a brand in the market affect its demand under an almost ideal demand system. Currently, the prices are considered as key instruments to get growing results in the short and long term.Publicación Estudio de viabilidad financiera para el cambio de tecnología compartida a tecnología independiente para la Fábrica de Licores y Alcoholes de Antioquia (FLA)(Universidad EAFIT, 2025) Yepes Posada, Juan José; Gómez Salazar, Elkin ArcesioThis study analyzes the financial and technical feasibility for the Fábrica de Licores y Alcoholes de Antioquia (FLA) to transition from a shared technological infrastructure with the Government of Antioquia to an independent technological infrastructure. Through an exhaustive financial analysis and technical evaluation of both scenarios, it was identified that maintaining the shared infrastructure (Scenario 1) is financially more viable, with lower operational costs and greater short-term profitability. However, the independent infrastructure (Scenario 2) offers significant technical advantages that can improve efficiency, productivity, and organizational well-being, aligning the Fábrica de Licores y Alcoholes de Antioquia (FLA) with the demands of Industry 4.0. This study concludes that a strategic transition toward technological independence could enhance the competitiveness of the FLA as a state-owned industrial and commercial company.Ítem Propuesta a Cervecería Nacional para vincular al modelo de negocio de cervezas industriales la producción de cerveza artesanal(Universidad EAFIT, 2024) Cuacés Guzmán, Stalin Abimael; Zúñiga Raigoza, Jaime Alberto