Examinando por Materia "Herramienta tecnológica"

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    Ítem
    Estudio de pre-factibilidad para el diseño e implementación de una aplicación tecnológica en las empresas de transporte de carga en Colombia
    (Universidad EAFIT, 2021) García Pérez, David Andrés; Ortiz Cardona, Edwin Germán; Villegas Flórez, Juan Camilo
    The demanding competitiveness in the industry and the economy demands the creation of new technologies and business processes as well as their application in supply chains, traditional and new, in which the transport sector is closely linked with its different processes. Due to the delay that affects the transporters to meet the needs of the placement of cargo vehicles, there is an inefficiency of time; the documentary registration processes in each company are slow for the current logistics needs, and they require a more agile management. In these frequent changes, in which the transport economy requires new challenges and practical solutions through technology, a pre-feasibility study is provided. Such study includes an analysis that allows the design and subsequent creation and implementation in the market of a mobile application. This technological tool will improve the time in the creation of the resumes of the carriers in the companies supplying different types of land cargo, in order to promote an optimization in the times and costs related to the transport where there are multiple variables, many of them of high relevance, but with little attention and measurement. This is a fundamental issue for the logistics operations in the loading processes to be the most efficient and effective.
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    Publicación
    Promoción del primer uso de la herramienta tecnológica de autorreporte "Tú cuentas" mediante una intervención comportamental con el modelo EAST
    (Universidad EAFIT, 2023) Forero Jaramillo, Camilo Andrés; Montoya Echeverri, Claudia Marcela; Cardona Franco, Paola Andrea; Echeverri Álvarez, Jonathan
    The adoption of technological tools in corporate environments is a challenge for organizations. This study focused on achieving the first use, as a fundamental step for the adoption of a self-report tool. An intervention based on the principles of the EAST model was used, with the objective of minimizing the intention-action gap and evaluating the impact of two messages: utility/ease and safety/group benefit. The intervention was carried out in 187 entrepreneurs, using two treatments and a control group. The results showed that the intervention had a significant impact on access to the tool. In the control group, only 29.8% of participants performed measurable actions, while in the treatment groups, 63.1% and 64.6% of participants performed such actions, respectively. The differences between the treatments and the control group were statistically significant. However, no significant differences were found between the two implemented treatments, nor in the number of self-reports between the treatments and the control group. With the above, it is concluded that the messages designed with behavioral science tools had a positive impact on access to the technological tool in the analyzed corporate environment. However, more research is required to determine whether the messages alone or modifications to the tool design have a significant effect on continued use of the tool.