Examinando por Materia "Expectativas"
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Ítem Actores motivacionales en relación con la vinculación al colectivo sindical en trabajadores colombianos(Universidad EAFIT, 2021) Cardona de Plaza, Laura; Orejuela Gómez, Johnny JavierÍtem Atributos, posicionamiento y expectativas para una tortilla marca La Soberana(Universidad EAFIT, 2023) Otálvaro Hurtado, Juana María; Pineda Ríos, Daniel; Restrepo Ayala, Camilo ErnestoÍtem Comunicación pública en las empresas : una apuesta reputacional(Universidad EAFIT, 2023) Gómez Tinoco, Stephanie Liseth; Bonilla Vélez, Jorge IvánThe public communication today has a wide scene in business environments. It is not exclusive to public institutions, nor is it restricted to companies that provide products or services for mass consumption. Why? Because today's world, the companies and brand´s narratives reach larger audiences than just those people who are directly related to the focus of the business, which requires thinking from the place and the purposes of public communication to manage reputation, as the center of corporate sustainability. This article relates the concepts of public communication, traditional corporate communication, and comprehensive corporate communication and, through interviews, presents experiences and visions of how these communication dynamics are lived today.Ítem La curva de rendimientos como un indicador adelantado de la actividad económica, el caso colombiano: Período 2001-2009(Universidad EAFIT, 2010) Álvarez Castrillón, María Rosa; Ramírez Hassan, Andrés; Rendón Barrera, Alejandro; Universidad EAFIT; Universidad EAFIT; Universidad EAFIT; Escuela de Economía y Finanzas; Economía; Estudios en Economía y EmpresaÍtem La curva de rendimientos como un indicador adelantado de la actividad económica, el caso colombiano: Período 2001-2009(Universidad EAFIT, 12/10/2010) Álvarez Castrillón, María Rosa; Ramírez Hassan, Andrés; Rendón Barrera, Alejandro; Universidad EAFITÍtem Estudio de factibilidad para el desarrollo de una plataforma digital en pro del turismo estético en Tuluá (Valle del Cauca) para 2023(Universidad EAFIT, 2023) Urriago Escobar, Juan Felipe; Apraez Guarín, Nelly Verónica; Zapata Montoya, Mauricio FernandoThis project was based on market research which had as a general purpose to recognize the feasibility to develop a digital platform in pro of aesthetic tourism in Tuluá (Valle del Cauca) by 2023. To achieve this, the parameters that delimit the descriptive approach were applied , which allowed them to expose in detail each one of the findings that took place in conducting a fundamental field work on the applicability of a survey formulated to 12 people selected for convenience. Likewise, the parameters of the exploratory and qualitative method were taken into account, managing to establish that there is not only a potential foreign demand for this sector, but also that there are quality services that satisfy the needs and expectations of each of the clients.Ítem Expectativas previas y estrés frente a la crianza de un grupo de padres de familia de Medellín (Colombia)(Universidad EAFIT, 2023) Tamayo Ossa, Juliana; Vásquez Ochoa, Andrés MiguelÍtem Lecciones aprendidas del desarrollo de un nuevo producto financiero emitido por una institución bancaria(Universidad EAFIT, 2023) Sosa Arango, Juanita; Gómez Salazar, Elkin ArcesioÍtem Nowcasting de la economía colombiana a través de indicadores de expectativas y opiniones de los agentes económicos(Universidad EAFIT, 2021) Gómez Montoya, Sara; Botero García, Jesús AlonsoThis research project was intended to estimate the performance of the Colombian economy reflected through the ISE (Indicator of Monitoring of the Economy) from conventional and unconventional indicators of expectations of economic agents through the Nowcasting model, which uses a set of high-frequency, standardized and stationary indicators to forecast the monthly ISE in Colombia and the quarterly GDP with the average of the 3 estimated ISE values. This was achieved through the machine learning approach and dynamic factor models. The main purpose of this project was to answer the question of "How explanatory and useful are the confidence indicators and expectations of economic agents for predicting economic growth?" This question was answered through dynamic correlations, which showed procyclical, advanced, contemporary and lagged movements of the variables.Ítem La satisfacción laboral de los Millennials y las estrategias de atracción, desarrollo y retención : caso del Grupo Energía Bogotá S. A. ESP.(Universidad EAFIT, 2021) Barrios Espinosa, Álvaro Hernando; Cifuentes Gallo, Sebastián; Gonzales-Miranda, Diego René