Examinando por Materia "Digital agency"
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Publicación Bienestar laboral para los trabajadores de software de una agencia digital(Universidad EAFIT, 2025) Amador Araújo, Elia Fernanda; Macía Serna, Maria IsabelThis is a qualitative research qualitative approach that takes up the vision of Positive Psychology, and within it, the Positive Psychology, and within it, Martin Seligman's Theory of Well-Being or PERMA Model Seligman or PERMA Model, which contains five factors (Positive Emotions, Engagement, Relationships, Meaning or Purpose, and Achievement Orientation), (Meaning) and Achievement Orientation (Achievement), with which people can achieve happiness and well-being. The general objective is to analyze the state of well-being at work perceived by a group of software workers in a Digital Agency. Through a semi-structured interview, participants gave an account of their work experience, determining that there is a state of well-being in all of them. The general well-being state is more focused on some factors than on others, according to the consonance between personal, family and social needs and objectives and organizational objectives, and social needs and objectives and the organizational objectives. The company needs to pay attention to contribute more to the perceived well being and give structure to the Workplace Wellbeing Program to the Workplace Well-being Program.