Examinando por Materia "Cultura corporativa"
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Ítem Cultura Organizacional: Un Enfoque Integral Para El análisis De Las Organizaciones Virtuales(2013-06-01) Gentilin, MarianoEl estudio de las organizaciones, así como de la cultura dentro de éstas, son tópicos de inagotable interés y grandes debates dentro del campo organizacional...Ítem HATSU, un modelo de mercadeo estratégico para escalar las organizaciones(Universidad EAFIT, 2024) Moreno Gallego, Daniel; Muñoz Molina, YaromirThis work details the aspects associated with a brand's need to innovate, create value, and differentiate itself. Companies are obliged to define strategies oriented towards their relevance and permanence. HATSU has become an important benchmark for the country's entrepreneurship and innovation system. This work shows its success and evolution based on the context in which it was born and the way it managed to grow and consolidate itself in the national market.Ítem Recursos humanos y desarrollo económico(Universidad EAFIT, 1966) Ruiz Vélez, Alberto; Universidad EAFIT