Examinando por Materia "Concesionario"

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    Ítem
    Estudio de prefactibilidad para el establecimiento de un concesionario en la ciudad de Medellín dedicado a la venta de vehículos nuevos
    (Universidad EAFIT, 2023) Mejía Correa, Mariana; Salazar Gómez, Francisco Javier; Uribe de Correa, Beatriz Amparo
    The object of this prefeasibility study is defined as the determination of the viability of establishing a car dealership to sell new cars in the city of Medellín and how attractive it might seem to potential investors. This work is based on the observations made in this specific market niche of new combustion vehicles and the growing potential which can be evidence in the sales for this specific geography. By the means of different methodologies, such as the ones defined by the Danish Energy Agency and different authors found in academic data bases, the workplan is built, which establishes the evaluation of financial, regulatory, economic, administrative, technical, and environmental factors in order to determine if the project is promising within the specific context in which it´s proposed. The defined investigation is carried through the search of secondary information from trustworthy sources by employing media such as databases, academic publications, newspapers, economic reports, and current regulations which will allow the author to build a tailor-made model reflecting the specific context and that will present relevant results. Lastly, and employing all the gathered and analyzed information, the viability of the project is determined.