Examinando por Materia "Banca"

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    Ítem
    Avanzando hacia una banca más inclusiva : el potencial del Open Banking en Colombia
    (Universidad EAFIT, 2023) Sierra Madrid, Felipe; Jaramillo Restrepo, David; Gaitán Riaño, Sandra Constanza
    Over the years, Colombia has displayed a remarkable evolution in its financial sector, progressively transitioning towards hyperconnectivity and the digitization of its financial ecosystem, in sync with the global digital trends. Amidst these transformative shifts, open banking has emerged as a standout concept, bringing substantial changes in the way we engage with financial products. This research undertaking is fundamentally driven by the aspiration to delve into the essence of open banking, leveraging successful cases from other Latin American countries, such as Mexico and Brazil, as our primary units of observation. Through meticulous analysis of the open banking practices in these regions, we endeavor to envision how this technology could be introduced to Colombia.Further insights have been gleaned from statistical data on financial inclusion, furnished by diverse institutions, including the Financial Superintendence of Colombia and the World Bank. This information offers a window into the Colombian population's readiness to embrace digital transformation when it comes to their banking instruments. Yet, it is imperative to acknowledge that certain technological infrastructure barriers may pose challenges to the efficient introduction of open banking in the country.
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    Ítem
    Estudio de prefactibilidad de un proyecto de información con inteligencia artificial, para empresas clientes de una entidad financiera
    (Universidad EAFIT, 2019) Ortiz García, Jorge Mario; Ciro Parra, Jefferson Ferney; Gómez Salazar, Elkin Arcesio
    The purpose of this research is to evaluate the pre-feasibility studies elaborated for the creation of a service that uses analytics and Artificial Intelligence (AI), oriented to provide information and recommendations to the shops that have contracted with Bancolombia S. A. the sales service with debit and credit cards. There is a great opportunity to generate value for the commercial sector through the processing of the information produced in the transactions made in POS (point of sale) and its join with the customer databases that the bank already has. Furthermore, are considered technologies that have taken great relevance in the last decade, such as analytics and Artificial Intelligence, because of the abundance of processable data that arise daily. In the first stage were consulted in the literature the backgrounds, generalities and advances that have occurred in both technologies, as well as their implementations, to have a general overview of their evolution and to know their scopes; later, to carry out the research, the viability of a project was evaluated through pre-feasibility studies of the UNIDO methodology. The studies covered by such methodology include the analysis of the national environment and the specific sector in which the project is to be developed, the market that exists for the service that is intended to be created, the technical characteristics necessary to carry it out, the staff, their academic background and the professional experience needed to be able to participate in the project, the financial properties that must be kept in mind and the risk management to prevent negative impacts on their implementation. All previous is complemented to build a perspective that allowed us to make the best decision regarding carrying out the project or to desist in such endeavor.
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    Ítem
    Metodología de implementación blockchain para la mejora en rendimiento, seguridad y transparencia de las transacciones en el sector bancario – Caso de uso
    (Universidad EAFIT, 2024) Naranjo Marín, Juan Camilo; Lalinde Pulido, Juan Guillermo
    The present work focuses on analyzing and presenting a methodological strategy to implement blockchain technology and how this can improve the performance, security, and traceability of financial transactions in the banking sector through a use case. Blockchain technology has emerged as a promising solution to address various challenges in various sectors such as health, supply chain, among others. Helping in terms of trust and security, in which the financial sector could improve. The hypothesis raised establishes that the implementation of blockchain technology can solve these problems and further optimize operations. To address this objective, the current problems in the financial sector, specifically in financial transactions, will be identified. Subsequently, it will be analyzed how blockchain technology can solve these problems and deliver the promising results that have been obtained around the world in terms of efficiency, transparency, and security. A baseline implementation model will be proposed based on the findings obtained.