Examinando por Materia "Actitud"

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    La actitud frente al liderazgo ejercido por los mandos medios de una empresa familiar del sector educativo en la ciudad de Barranquilla
    (Universidad EAFIT, 2019) Martínez Camacho, Osiris María; Henao Galeano, Carlos Mario
    Objective: Identify the attitude towards the leadership exercised by the middle managers of a family company in the educational sector in the city of Barranquilla. Conceptual reference framework: the conceptual reference makes a journey from the approach to the definition of leadership based on authors such as Enciso (2012); González (2015); Martínez, (2012); Páez, & Perilla, (2012) up to the leadership styles according to Alles (2005) and competences for the management of educational institutions, going through the types of leadership, antecedents of leadership, leadership theories, instruments for the measurement of leadership, Leadership in the sources of power in organizations, authority, power and leadership based on Cabrera & Zayas, (2006) leadership and leadership in organizations, attitude an approach to its definition, components of attitude and, leadership styles and competences for the management of educational institutions. Method: quantitative research with a descriptive and cross-sectional approach. A case study based on the application of self-administered questionnaires to employees in the middle positions of a family company in the educational sector in the city of Barranquilla, focused on three categories: Belief in the middle management, feelings regarding the middle managers and behaviors potentials towards the middle management, developing in three phases; the initial phase consists in the identification of the state of the art in relation to the existing theories on leadership and the performance of functions in middle positions; the intermediate phase, consists of a fieldwork based on the design of the instrument, approach with the subjects participating in the research and data collection through self-administered questionnaires and the final phase, where it is tabulated, an analysis is made statistical information and the conclusions resulting from the analysis of the information.
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    Proyecto Leé : proyecto basado en los estudios del comportamiento para fomentar la lectura recreativa en niñas y niños del barrio Bello Oriente
    (Universidad EAFIT, 2024) Gómez, Juan Esteban; Jaramillo Arango, Laura; Ospina, Margarita; Cano, Carolina A.
    This master's thesis in Behavioral Studies from EAFIT University presents a behavioral science-based intervention to promote recreational reading among children in Bello Oriente, Medellín. The central issue is the low reading habit in Colombia, compared to other similarly developed countries. Through this pilot project, we seek to develop activities to increase voluntary and recreational reading. In collaboration with the Waima and Casa Loma foundations, dynamic and pedagogical activities were developed for this community. An interactive diagnosis revealed that children had a positive disposition towards reading but in the practice, they didn’t actually read. The diagnosis was based on the COM-B model by the Behavioral Change Wheel, focusing on functions such as modeling, enablement, and persuasion to promote recreational reading. While the intervention design was based on the MINDSPACE model. In-person sessions included gamification strategies and experiences designed to increase reading engagement. The effectiveness of the intervention was evaluated through individual surveys. Important ethical aspects were considered when working with under-aged subjects, ensuring a safe and respectful environment. Results include an increase in the number of pages read weekly, which contributes to cognitive development and general well-being of the children in Bello Oriente. This approach aims to transform reading into a desirable and accessible activity for all participants, improving their reading skills and quality of life.