Maestría en Comunicación Transmedia (tesis)
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Examinando Maestría en Comunicación Transmedia (tesis) por Materia "Circular economy"
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Ítem La Casa que Habla(Universidad EAFIT, 2022) Pérez Carvajal, Ana María; Gómez González, Lourdes Elena; Sánchez Montoya, Ana María; Merino Palacio, Luis Felipe; Montoya Correa, Jonathan Andrés; Buitrago Escobar, Martha Luz; Ramírez Orozco, Sofía; Díaz León, Christian AndrésThe Talking House is a transmedia museum that starts from a metaverse and face-to-face workshops to safeguard the memory of the objects we own based on sustainable design. It involves the community in raising awareness of the environmental impact of their consumption habits and disposal of bulky solid waste, generating care for the environment from the conservation and reuse of wooden furniture and other feasible reuse materials that have gone from generation to generation in families. The project is part of one of the pillars of sustainability: sustainable design, an initiative that has also been gaining strength in the context of circular or green economies. The starting point is the business model of Lurdes, Grupo MLP S.A.S, owned by the Merino Palacio family, and its more than 30 years of experience in the areas of furniture reuse and restoration. In this text you can find the starting point and user research for a transmedia project to generate environmental awareness.