Examinando por Autor "Urriago Escobar, Juan Felipe"

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    Estudio de factibilidad para el desarrollo de una plataforma digital en pro del turismo estético en Tuluá (Valle del Cauca) para 2023
    (Universidad EAFIT, 2023) Urriago Escobar, Juan Felipe; Apraez Guarín, Nelly Verónica; Zapata Montoya, Mauricio Fernando
    This project was based on market research which had as a general purpose to recognize the feasibility to develop a digital platform in pro of aesthetic tourism in Tuluá (Valle del Cauca) by 2023. To achieve this, the parameters that delimit the descriptive approach were applied , which allowed them to expose in detail each one of the findings that took place in conducting a fundamental field work on the applicability of a survey formulated to 12 people selected for convenience. Likewise, the parameters of the exploratory and qualitative method were taken into account, managing to establish that there is not only a potential foreign demand for this sector, but also that there are quality services that satisfy the needs and expectations of each of the clients.