Examinando por Autor "Trujillo Ariza, Cristiam Camilo"
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Ítem Estudio de prefactibilidad para el montaje de una empresa de fabricación de productos cosméticos para hombre a base de cannabis en Bogotá(Universidad EAFIT, 2023) Gómez Restrepo, Julián Andrés; Trujillo Ariza, Cristiam Camilo; Gómez Salazar, Elkin Arcesio; Olarte Mejía, Laura MaríaThis project consists of the pre-feasibility study for the assembly of a company manufacturing and marketing cosmetic products for men based on cannabis in the city of Bogotá following the combination of two project methodologies, the first is described in the Manual for the preparation of industrial feasibility studies of the United Nations Industrial Development Organization (UNIDO) and the second is Sapag Chain’s Project Preparation and Evaluation (PEP); This is done through the development of eight studies and information collection techniques through surveys and interviews. The project concludes feasibility for the manufacture of three cannabis-based products such as moisturizing cream, moisturizing facial cream and hair treatment shampoo and marketing through B2C (E-Commerce / Point of Sale) and B2B (Specialized Stores / Distributors) strategies.