Examinando por Autor "Bravo Valbuena, Juan Sebastián"

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    Ítem
    Fusiones y adquisiciones como estrategia para la integración vertical en la industria del alambrón
    (Universidad EAFIT, 2019) Arias Arbeláez, Felipe Alonso; Bravo Valbuena, Juan Sebastián; Gaitan Riaño, Sandra Constanza
    In the following case, the process of acquiring an asset package offered by the Spanish company Aceros y Aceros S.L. for the sustained growth of the Brazilian company Ferro e Aço da Bahia S.A.R.L through vertical integration is presented. The purchase process and the consequences of this process are treated in the development of the case to illustrate the importance of the experience beyond the technical knowledge and how a comprehensive management achieves, among other things, increase the economic group's income and generate an environment of stability.